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Yellow
Pages Inc.
Privacy
Statement
What Information Does YellowPagesInc.com Collect?
In the normal course of your use of YellowPagesInc.com, we do not collect
any personal information about you, such as your name, address, phone
number or email address. Yellow Pages Inc. does, however, collect certain
publically-available information about you, which in some cases includes
which internet service provider you use, or your browser type (for example,
Netscape or Internet Explorer). The information collected by Yellow Pages
Inc. is used for the purpose of targeting ads and measuring ad effectiveness
on behalf of YellowPagesInc.com's advertisers.
There are some cases when a user voluntarily provides personal information
in response to an ad (a survey or purchase form, for example). In these
situations, Yellow Pages Inc. (or a third party engaged by Yellow Pages
Inc.) collects the information on behalf of the advertiser and/or Web
site. This information is used by the advertiser and/or Web site so that
you can receive the goods, services or information that you requested.
Where indicated in some requests, Yellow Pages Inc. may use this information
in aggregate form to get a more precise profile of the type of individuals
viewing ads or visiting the Web sites.
Cookies
Yellow Pages Inc., along with thousands of other Web sites, uses cookies
to enhance your Web viewing experience. Yellow Pages Inc.'s cookies cannot
be used to determine any personally-identifiable information about you
and do not damage your system or files in any way.
Here's how it works. When you are first served the home page of Yellow
Pages Inc., Yellow Pages Inc. assigns you a unique number and records
that number in the cookie file of your computer. Then, when you visit
a Web site on which Yellow Pages Inc. serves ads, Yellow Pages Inc. reads
this number to remember what you last searched for on our site. In addition,
we store the last City and State in which you ran a search so the next
time you visit that information does not need to be re-entered.
If you have any additional questions, please contact us at webmaster@yellowpagesinc.com.The
ads appearing on this Web site are delivered to you by DoubleClick, our
Web advertising partner. In the course of delivering an ad to you DoubleClick
collects certain non-personally identifiable information about you. This
information is used to deliver tailored ads to you. If you would like
to know more about the information gathering practices and "opt-out" procedures
of DoubleClick, please click
here. We recommend that you review this Privacy Statement periodically,
as Yellow Pages Inc. may update it from time to time.
If
you would like to inquire about advertising with Yellow Pages Inc., please
contact one of our sales associates at (888) 222-5088. |
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